Target Renews 10 Percent Military Discount for Veterans Day 2019

October 31, 2019

This article by Amy Bushatz originally appeared on Military.com, the premier resource for the military and veteran community.

If you are the kind of person who loves Target — and let’s be honest, who isn’t? — then you are going to be as excited as we are that Target has brought back its Veterans Day military discount.

Back for the third year running, the 10% discount is available Nov. 3 to 11 in store and online.

All military veterans and their spouses and dependents can apply for a 10 percent off coupon that can be used on Target.com and in-store for your total purchase from Nov. 3 to Nov. 11, 2019.

To get the discount coupon, you need to visit Target’s online application and enter a series of details — name, service, date of birth, email address.

You could be approved immediately, or it could then ask you to upload a supporting document for review.

Just like in the last two years, It says you can add your information as a military spouse, but then asks for supporting documents that may not have your name on them, so I went back and used my husband’s information.

He is former active duty (so he has a DD-214), currently serving National Guard, so I tested applying with him first as a veteran and then as a Guard member. When I said he was a veteran it approved him right away without requiring a document upload.

When I said he is in the Guard, it asked for supporting documentation (which I submitted through their handy upload service). They said they would review the document and get back with me within 20 minutes (I am still waiting as of the time of this publication — about 10 minutes after submitting).

The discount, the site says, is good for your total purchase but excludes: "alcohol, Baby Born, Barbie Dreamhouse, Bose, clinic & pharmacy, dairy milk, Disney Frozen Castle, DSLR cameras and lenses, Elf on the Shelf, Elvie, Fitbit, gift cards, Google, Harry’s & Flamingo, HP, Infant Optics, JBL, LEGO, Levi’s Red Label, LG OLED TV, limited-time designer partnerships, L.O.L., mobile contracts, Nerf Ultra, Nintendo hardware and Switch games, Nintendo Labo kits, Polder, Peg Perego, Philips Avent, prepaid cards, PS4 hardware, Samsung TVs, Sonos, Target Optical, Vera Bradley and Xbox One hardware.

In 2017 shoppers reported that they could simply show their ID during check out instead of registering for the coupon. At the time officials with Target told us they really, really wanted people to use the registration system, which is powered by Sheer ID, the same system other retailers like Lowes uses. Since the discount hadn't started as of the time of this writing, we couldn't test whether or not just showing an ID is working this year.

The discount can’t be combined with any other “category coupon,” according to the fine print. The coupon appeared in my email as being from “SheerID Verification,” so watch for that.